Reserve Wheels give a whole new meaning to the term premium wheelset. They aren’t built for one type of rider or one discipline they’re designed for every moment that matters on a bike. From smashing World Cup downhill tracks, to exploring high alpine singletrack, carving into 90° corners on the Chevin, or climbing toward mountain top victories in the Tour de France, Reserve wheels are engineered to perform at the very highest level, wherever and however you ride.
What truly sets Reserve apart is their engineering first approach. Behind every wheelset is a team of experienced, real-world engineers with decades of knowledge in composites, materials science, and ride dynamics. This isn’t marketing led design, it’s rider-focused engineering that works. Every rim profile, layup, and construction method is carefully developed to balance strength, weight, stiffness, and ride feel, ensuring performance without compromise.
If you’ve heard of Reserve wheel before, durability will probably ring a bell. These wheels are designed to be ridden hard, day after day, in real world conditions. Whether it’s repeated big hits on the trail, long downhill descents, or endless miles on the road, Reserve wheels are built to handle it all so riders don’t have to think about their equipment or worry about a failure.
Reserve doesn’t just build wheels.They build confidence, performance, and trust ride after ride.
Any wheel brand can claim their rims are “bulletproof,” but very few are willing to truly stand behind those words. This is where Reserve does things differently.
Reserve wheels come with a lifetime warranty on all rims, offering free replacement if you actually manage to break one. No fine print marketing claims, just real confidence in their engineering and construction. This warranty isn’t there to sound impressive; it exists because Reserve builds their rims to withstand the hardest riding imaginable. So yes you’re right, if you actually break one they will replace it free of charge, crazy right?
That level of backing only comes from absolute belief in the product. Reserve’s engineers design rims to handle repeated impacts, harsh terrain, and years of abuse, whether that’s racing downhill, hammering trail laps, or logging countless road miles. If something does go wrong, Reserve removes the stress and cost from the rider, ensuring you’re never left worrying about expensive carbon damage.
The result is simple: riders can push harder, ride faster, and take on more challenging terrain with complete peace of mind. With Reserve, “bulletproof” isn’t just a phrase it’s a promise that’s fully backed for life.
The Reserve 30 HD wheelset perfectly sums up what Reserve is all about. Designed for riders who demand maximum strength without sacrificing performance, the 30 HD is built to thrive in the toughest conditions imaginable.
With a 30mm internal rim width, the 30 HD delivers excellent tyre support, improved cornering stability, and confident handling when things get fast and rough. It’s the kind of wheelset that encourages you to push harder, whether that’s charging technical descents, smashing through rock gardens, or taking on long, demanding days in the mountains.
True to Reserve’s philosophy, durability is front and centre. The 30 HD uses a reinforced carbon layup specifically engineered to absorb impacts and resist damage, making it ideal for aggressive trail and enduro riders who refuse to hold back. And if the unthinkable does happen, Reserve’s lifetime rim warranty has you covered, offering free replacement and total peace of mind.
Despite its strength, the 30 HD doesn’t feel overbuilt or sluggish. It maintains a balanced ride feel that keeps the bike responsive, composed, and predictable, exactly what you want when riding hard, at speed.
The Reserve 30 HD isn’t about riding carefully.
It’s about riding with confidence, knowing your wheels are ready for whatever the trail throws at them.
At the end of the day, Reserve Wheels aren’t just about carbon, weight, or numbers on a spec sheet, they’re about confidence on the bike. Every rim, every spoke, and every hub has been engineered with real riders and real conditions in mind, from World Cup courses to your local trails.
With decades of expertise, cutting-edge design, and innovations like lifetime rim warranties, Reserve ensures that you can push harder, ride faster, and enjoy every moment on the bike without worrying about your wheels. They don’t just roll, they inspire performance, trust, and enjoyment.
We know making the biggest upgrade you can do to your bike can be daunting, but we are here to help. Our team has years of experience with choosing the right wheels for you, whether that be road or mountain. Our full range of Reserve wheels can be a bit overwhelming, so feel free to pop into one of our stores, the kettle is always on, and the team is ready to help you make the right purchase.
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Otley, LS21 1BR
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